{"id":2719,"date":"2008-05-21T02:52:37","date_gmt":"2008-05-21T02:52:37","guid":{"rendered":"http:\/\/zenpundit.com\/?p=2719"},"modified":"2008-05-21T02:52:37","modified_gmt":"2008-05-21T02:52:37","slug":"ubiwar-on-the-value-of-social-media-tools","status":"publish","type":"post","link":"https:\/\/zenpundit.com\/?p=2719","title":{"rendered":"Ubiwar on the Value of Social Media Tools"},"content":{"rendered":"<p><strong>Tim<\/strong> of<a target=\"_blank\" href=\"http:\/\/ubiwar.com\/\"><strong> Ubiwar<\/strong> <\/a>had a near-simultaneous post on Social Media\u00a0yesterday that was congruent with mine and expands on aspects that I did not. Highly recommended:<\/p>\n<p><a rel=\"bookmark\" href=\"http:\/\/ubiwar.com\/2008\/05\/20\/scoble-noise-news\/\" title=\"Permanent Link to Noise and\u00a0News\">Noise and\u00a0News<\/a><\/p>\n<p>An excerpt:<\/p>\n<blockquote><p><strong>Alexander van Elsas wrote an excellent piece on <\/strong><a href=\"http:\/\/vanelsas.wordpress.com\/2008\/05\/19\/what-do-skype-ebay-the-iphone-robert-scoble-friendfeed-and-noise-have-in-common\/\"><strong>mobile phone functionality<\/strong><\/a><strong> in which he referenced a recent post by Scoble, <\/strong><a href=\"http:\/\/scobleizer.com\/2008\/05\/18\/why-google-news-has-no-noise\/\"><strong>Why Google News has no noise<\/strong><\/a><strong>. Scoble&#8217;s thesis is that he is able to spot trends in news before the main web news carriers, <\/strong><a href=\"http:\/\/news.google.com\/\"><strong>Google News<\/strong><\/a><strong> for mainstream news, and <\/strong><a href=\"http:\/\/www.techmeme.com\/\"><strong>TechMeme<\/strong><\/a><strong> for tech news, before either they or their readers can. The enabling media for Scoble&#8217;s prognostications are social aggregators like <\/strong><a href=\"http:\/\/friendfeed.com\/\"><strong>FriendFeed<\/strong><\/a><strong> and microblogging services like <\/strong><a href=\"http:\/\/www.twitter.com\/\"><strong>Twitter<\/strong><\/a><strong>. I won&#8217;t go into the details of exactly what these are but essentially they are services delivered direct to the device of your choice which provide frequent updates of what your friends and acquaintances are doing, thinking, writing, at all hours of the day. With a lot of people in your network these alerts can be relentless.<\/strong><\/p>\n<p><strong>Scoble likes this, as do many others, because it provides him with a background of <em>noise<\/em> which allows him to discern <em>patterns<\/em> in the network of social interaction across these services. Scoble is a journalist by background and inclination and, arguably, he is a new sort of journalist through his work at Scobleizer, and &#8216;swimming in the noise&#8217; these services provide is food and drink to someone of his bent:<\/strong><\/p>\n<p><strong>So, how come services like Twitter and FriendFeed have so much noise? Who likes the noise? Who likes the news?<\/strong><\/p>\n<p><strong>I like the noise. Why? Because I can see patterns before anyone else. I saw the Chinese earthquake happening 45 minutes before Google News reported it. Why? Because I was watching the noise, not the news.<\/strong><\/p>\n<p><strong>This is an important and valid point. Scoble is watching the new news \u2018wires&#8217; to get a jump on the bigger outlets but also to discern the patterning in the information coming from across the globe. This process is aided by aggregative nodes which filter reports of activities into streamlined summaries of many people&#8217;s information. Once such example is \u2018<\/strong><a href=\"http:\/\/www.globalvoicesonline.org\/2005\/07\/07\/seeking-bridge-bloggers\/\"><strong>bridge blogging<\/strong><\/a><strong>\u2018 which enables one bilingual individual to aggregate locally-generated \u2018news&#8217; in one language and to disseminate it in another. Scoble likes to avoid these nodes wherever possible but they serve a purpose, as any blogger will tell you.<\/strong><\/p><\/blockquote>\n<p>I&#8217;m very curious about the pattern recognition part. Are <a target=\"_blank\" href=\"http:\/\/scobleizer.com\/\"><strong>Scoble<\/strong> <\/a>and <a target=\"_blank\" href=\"http:\/\/www.calacanis.com\/\"><strong>Jason Calacanis<\/strong> <\/a>and other uber-geek bloggers following tens of thousands\u00a0mentally upjumping in terms of discriminating patterns or are they gravitating to those signals in the noise that they are already predisposed to &#8220;see&#8221; anyway?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Tim of Ubiwar had a near-simultaneous post on Social Media\u00a0yesterday that was congruent with mine and expands on aspects that I did not. Highly recommended: Noise and\u00a0News An excerpt: Alexander van Elsas wrote an excellent piece on mobile phone functionality in which he referenced a recent post by Scoble, Why Google News has no noise. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[268,220,393,540,137],"tags":[],"class_list":["post-2719","post","type-post","status-publish","format-standard","hentry","category-social-networks","category-tech","category-twitter","category-ubiwar","category-web-20"],"_links":{"self":[{"href":"https:\/\/zenpundit.com\/index.php?rest_route=\/wp\/v2\/posts\/2719","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/zenpundit.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/zenpundit.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/zenpundit.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/zenpundit.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2719"}],"version-history":[{"count":0,"href":"https:\/\/zenpundit.com\/index.php?rest_route=\/wp\/v2\/posts\/2719\/revisions"}],"wp:attachment":[{"href":"https:\/\/zenpundit.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2719"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/zenpundit.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2719"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/zenpundit.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2719"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}