Turner on Cultural Understanding and Influence In The Arena

[by Mark Safranski / “zen“]

Pete Turner (Right)                                                       Anthony Iannarino

“Alcohol and hand grenades” is always the mark of a great interview.

Some ZP readers are familiar with business strategist and sales expert S. Anthony Iannarino due to his highly regarded and widely read The Sales Blog.  Anthony also has a podcast, In the Arena and in this week’s episode he interviews another friend of ZP, Pete Turner of The Break it Down Show.

Pete and Anthony discuss HUMINT, cultural understanding, John Boyd, Afghanistan, 4GW, trust building, relationships, organizational cultures and making connections through respect, analogs to the business world, institutional “tribes”, cross-cultural interactions, books and much more.

Give it a listen here. Strongest recommendation.