Book Review: Engaging the Muslim World by Juan Cole

Engaging the Muslim World by Juan Cole

I recently finished reading Engaging the Muslim World by Juan Cole, the influential academic, well known liberal-left blogger of Informed Comment, past president of the Middle East Studies Association and occasional media talking head. Cole has written an intriguing book on contemporary foreign policy that is of special interest to those readers concerned with public diplomacy, the Muslim world, terrorism and the domestic politics of American foreign policy, particularly the war in Iraq. I will state straight off that there are arguments in this book presented by Cole that I profoundly disagree with, or, national security related assertions that I consider questionable; but in other instances, when Cole is concentrating on the nuances of the Arab-Muslim world’s political-cultural lens, he is an illuminating and insightful analyst from whom I have learned new things. 

Engaging the Muslim World is…well….engaging. I found Cole’s prose flowed smoothly, as if the author was talking to the reader across a table, and I had a hard time putting the book down, albeit I was frequently scribbling furiously in the margins. This is a polemical -policy book written by an academic for a lay audience and the reader’s reaction to Engaging the Muslim World will depend in part on their own worldview. Liberals will cheer more than they disagree with Cole, while conservatives and supporters of Israel are likely to reject many of the book’s normative assumptions long before they read the conclusions – but Cole also offers some prescriptive advice that center-right COIN and public diplomacy advocates will warmly embrace.

The book  is divided into six chapters. The first, “The Struggle for Islamic Oil:The Truth About Energy Independence” which deals with energy markets, the Cold War history of the Mideast, global warming, environmental policy, alternative fuel technologies and globalization, is a necessary effort to concisely account for the geoeconomic importance of Muslim oil producing states and the future of fossil fuel economies.  Cole argues – correctly, I suspect – that there will be no short or medium term substitutes for oil and gas until solar power technology is cost-efficient enough (and efficient in a physics sense) to compete with fossil fuels in the marketplace. Not being a scientist or an expert in energy market issues, I am poorly placed by professional background to evaluate Cole’s claims in these areas and will leave those to others.

That said, chapter one remains the odd man out. It smacks of having been  compacted by an editor out of two or more chapters and consequently has disparate issues jumbled together with insufficient explanation; as a whole, chapter one fits uncomfortably with the subsequent chapters which flow together naturally and thematically. On the other hand, the topic of oil can hardly be dispensed with either in a geopolitical discussion of the Mideast, so Cole was right to tackle it and the primary problem is really one of sequence, not subject matter.

Page 1 of 3 | Next page