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Here’s magic!

Friday, May 17th, 2019

[ by Charles Cameron — Krishna’s flute, evoked by a commercials videographer’s eye — brilliant! ]
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Let me remind you again: real magic is simplicity itself:

Especially if you are a Hindu with strong devotion to Lord Krishna, but even so if you are secular, or the holder of some other faith or practice — there’s magic in this simple hand-gesture, conjuring the flute with which Krishna lures the lovely Radha to his side:

Photo: Jeremy Hunter

Simplicity is the essence of elegance!

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And since this is a series on advertising and magic — what, you might wish to know, is the advertising connection here?

Well, “to borrow a leaf from his bio, photographer JEREMY HUNTER began his career in advertising — as a television creative, working for Young and Rubicam, Leo Burnett, Ogilvy and Bates, and winning a number of international awards in Cannes, Venice, New York and Los Angeles along the way.

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Earlier in this series:

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  • Advertising series 01: Music
  • Eros, the Renaissance and advertising
  • Authentic, spiritual magic!
  • The magic of advertising or the commercialization of magic?
  • I’ve got about a dozen more posts to go, and already this is shaping up to be a terrific series — keep your eyes out for further installments!


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